Press
Tugo is an online tutoring provider that uses real-time analytics to help teachers give targeted support exactly when a student needs it, and before a misunderstanding becomes a learned mistake. The platform bridges the gap between AI tutors, which offer no real accountability, and one-to-one human tutors, which remain unaffordable for most families. Tugo is built on a core belief that good-quality tutoring should be accessible for everyone.
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Both founders are available for comment, background or interviews within their subject areas.
Co-founder and Designated Safeguarding Lead
Hugo Cheyne built an AI tutor, watched it work, and then argued for tearing it down. His own testing showed students got faster answers and quietly stopped turning up, which is why Tugo put a qualified teacher back at the centre. He was the seventh employee at SeedLegals, the UK’s largest closer of startup funding rounds, has tutored maths since he was 15, and is a school governor, so he speaks as a technologist who is sceptical of his own field.
“I built an AI tutor that gave brilliant answers, and the kids stopped showing up. That was the moment I realised the technology was solving the wrong problem.”
Co-founder and Pedagogy Lead
Hugo Harrabin taught chemistry at Harrow International before co-founding Tugo, and he makes the case that the decisive moment in a child’s education is the invisible one, the point where a misunderstanding forms and no one notices. He is PGCE-qualified, argues from the classroom rather than the pitch deck, and is the press contact for Tugo.
“A child doesn’t fail an exam on the day of the exam. They fail it weeks earlier, in a lesson where nobody saw them switch off.”
For interviews, comment, data requests or anything else, Hugo Harrabin (Co-founder) handles press for Tugo.
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